GEO Is Not SEO 2.0 — With Only Three Answers, the Market Goes to a Few Platforms
Every major platform is now packaging GEO into standardised tools. It looks like the SEO playbook repeating itself. It isn't. SEO handed users a hundred links and let them choose; AI hands them three answers and chooses for them. That single change decides who wins — not the best optimiser, but whoever grants admission.
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